TELEVISION

We are experts in creating highly efficient and effective TV plans to help you reach the target audience for your business.

At RazorEdge Media we take a 360-degree approach to our TV buys. Television continues to get more competition from digital sources such as tablets, smart phones and laptops. Often when people are watching TV they’re also engaging with their digital devices. We cost effectively buy traditional TV (cable, broadcast and satellite), and with our sophisitcal analytics tools see the overall amplification that TV is having on all of your other digital channels.

TV buying and planning services:

Strategic TV planning and buying
Direct response Nat’l/Local TV (cable, broadcast and satellite)
OTT (Cordcutters streaming on Hulu, Roku, Tubi, etc.)
Programmatic
Cost-efficient TV and video production
Separate 800# Call tracking provided at no charge as needed.
Our Attribution platforms track daily attribution to make our TV buys more efficient.

Planning: We discuss your end goals then match the appropriate channels/ platforms to best achieve them. Every audience has unique media consumption attributes and we match the ones most likely to produce the highest ROI for your business.

With our huge media buying clout, strong media relationships and expertise with virtually every demo helps us get you the highest return on Advertising spend week in and week out.

Transparency: We are completely transparent and will share pricing, guarantees, clearance etc.

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LOCAL SPOT TELEVISION

Local spot advertisements run on local stations such as KCBS-Los Angeles or WGN-Chicago.

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NATIONAL CABLE OR SATELLITE TV

National cable or satellite ads also run across the country. Some of the channels include: CNBC, ESPN, CNN, History Channel, and FOX News.

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NETWORK TELEVISION

Network television enables advertisements to run on network-affiliated stations across the country. Some examples include KABC Los Angeles and WABC New York. Although network television enables advertisers to reach a large, national audience, it can be cost-prohibitive for some advertisers.

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PRODUCTION

If you don't already have a produced commercial, we can help. We have access to high quality production and editing services at reasonable prices. We also develop creative and effective copy that will help drive phone calls and customers to your business.

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